JOHN FRIEDA ProFiller+ Strengthening Shampoo 

Volume—exactly when you need it.
This lightweight shampoo cleanses, plumps, and strengthens fine, thin hair starting with the very first wash. With biotin and hyaluronic acid, the formula delivers instantly visible density—hair that looks 200% thicker and fuller*—while helping to reduce hair loss due to breakage**—for hair that feels stronger, more resilient, and ready for anything.
The details:
Strengthens hair strands after just 1 use
Instantly restores bounce and movement
Inspired by salons. Backed by science.
With AuraBoost, our mood-lifting fragrance
Safe for color-treated hair

*When using Profiller+ Shampoo, Conditioner & Spray compared to conventional shampoo.
**Helps prevent hair loss due to breakage.

Vegan, silicone-free formula. Packaging is made from 35% recycled plastic (container only).

Water/Aqua/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Sodium Chloride, Cocamidopropyl Betaine, Lactic Acid, Glyceryl Oleate, Sorbitan Caprylate, Hydroxypropylgluconamide, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Sucrose, Hydroxypropylammonium Gluconate, Panthenol, Tetrasodium Glutamate Diacetate, Tartaric Acid, Benzyl Alcohol, Alcohol, Lecithin, Citric Acid, Caffeine, Hyaluronic Acid, Tocopheryl Acetate, Biotin, Tocopherol, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Fragrance/Parfum, Alpha-Isomethyl Ionone, Geraniol, Hexyl Cinnamal, Limonene, Linalool, Tetramethyl Acetyloctahydronaphthalenes.

1. gently work the shampoo into wet hair and lather.
2. massage into the roots to remove any build-up on the scalp. Rinse thoroughly.
3. then use Profiller+ Strengthening Conditioner and Profiller+ Strengthening Spray to achieve the optimum result.